Eating 3 meals per day?

Do you eat 3 square meals per day? Probably not, according to a recent Consumer Eating Behavior survey!Snacking is becoming a lifestyle! According to IRI data, only 14% of American consumers are eating 3 square meals per day.  However, 28% of people say that they eat 4 -5 small meals per day.  In addition, 38% of us are eating 3 square meals plus several snacks – that means that over 86% of Americans are eating snacks!  (Source: IRI, Consumer Eating Behavior survey, May 2013)As food manufacturers, we can’t help but be excited about this increased consumer snacking behavior and blurring of eating occasions; which is creating an opportunity for us! We know that consumers are embracing protein a beneficial ingredient for a healthy diet and lifestyle.  Soy protein is a versatile ingredient, with multiple formats available to add protein to any snack.  Please talk to SPI Group about adding benefits to your snack item- some of our favorite topics are added protein, fiber, or sustained energy claims.